Stapleton Realty Sells Lake Country

You’ve likely heard financial reports or media outlets describing the current housing market as a “sellers’ market,” but what does that mean for you? A sellers’ market refers to a homebuying trend in which there is a shortage of homes in a specific price range in a specific area. Low inventory along with reasonable interest rates create a sellers’ market.

Key Selling Strategies

List Price

How does Stapleton Realty determine the most advantageous list price? Our agents use years of knowledge and experience to evaluate the housing market climate and your home to formulate the most favorable list price. Expertly tailored list pricing ensures a swift and profitable resale.

First Impressions

The age-old adage is true – you only get one chance to make a great first impression on potential buyers. Your home should be photograph-ready and set up for ideal showings. Stapleton Realty has the know-how and resources to help you home look its best for open houses and showings.

Tips For Making Your Home Ready to Sell


When is the appropriate time to list your house? At Stapleton Realty, we consider several factors including the type of property, the market climate, and potential timeline before setting a list date. Your sale timeline should be based on more than the market, you must account for appropriate marketing and response. For example, if you have a lake property, it may be better to list in the spring once the ice is gone and people start daydreaming about enjoying our beautiful lakes.

Where To List

Where you choose to list your home is just as important as when. At Stapleton Realty we engage a mix of digital, print, and social media to advertise our listings on top of our built-in word-of-mouth. Our office, located in Downtown Oconomowoc, has always been one of the best ways to let people know a property is on the market. Our local Multiple Listing Service (MLS) notifies other agents about our listed properties and distributes that information to well-known sites such as Zillow,, Trulia, Redfin and many more. We also leverage local print advertising to make sure we are reaching home-buyers wherever they are – whether online or not.


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